Building a website isn’t just about price—it’s about what matters most to you. Some people love being hands-on and involved in every detail, while others just want it done right by the experts without having to figure it all out themselves. This quick tool helps you get a feel for what goes into the cost of your website and where your priorities really land. Think of it as a little reality check – so you can see what it truly takes to bring your vision to life and make sure it’s a good fit for all of us.
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How many pages is your site?
This helps gauge the overall size and depth of your website. A simple one-page or five-page site (like Home, About, Services, Blog, Contact) is quick to build, while larger sites with 10+ pages take more time to plan, design, and optimize. The more pages you need, the more strategy and content organization goes into it.
How much custom design do you want?
Not all websites are built the same. A semi-custom site (using templates or existing layouts) is great for getting online quickly and affordably. But a fully custom site, on the other hand, is built around your unique brand, custom design elements, goals, and a consistent user experience – perfect if you want something that truly stands out and supports long-term growth.
How many third-party integrations or custom features are required?
Integrations connect your website with the other tools you use — like CRMs, email marketing, booking systems, payments, portals, or AI-powered automations. A simple contact form might be all you need, but if you want your website to work harder for your business behind the scenes, additional integrations can streamline your workflow (and yes, will increase complexity and cost up front, but potentially save you long-term).
How involved do you want to be in the process?
This measures how hands-on you want to be in the process. If you love collaborating, writing your own copy, and providing every detail, that can lower costs but require more of your time. If you’d rather hand things off to the respective experts so you can focus on your business, we’ll handle more of the heavy lifting — strategy, content, seo, and design — which saves you time but adds value to your investment.
What is the timeline for launch?
Your timeline can have a big impact on both the cost and quality of your website. A shorter turnaround often means dedicating more resources to meet deadlines — which can increase cost and sometimes limit how much refining and testing can happen. That said, if waiting too long means missing out on leads or losing visibility online, a faster launch may be worth the investment. A longer timeline allows for more collaboration, strategy, and fine-tuning, resulting in a stronger final product. The key is finding that sweet spot between getting it done right and getting it done when your business truly needs it.
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