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Understanding Crucial Brand Terms

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Brand Terms Defined to Help with Communication

Creating the perfect brand for your business can be a daunting task, especially if you aren’t familiar with the language designers, brand strategists and marketing professionals use to  describe certain aspects of the brand development process. This document is your go-to resource for definitions to common branding terms to help you navigate the process and have more effective conversations with your brand strategist and graphic designer.

What You'll Get/Benefits

  • Be Able to Talk More Effectively with Designers
  • Communicate Clearly Your Goals
  • Fine-Tune Your Brand & Voice
  • Strategize Goals More Clearly
  • And More!

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